The new version of SellingToSchools.com provides expanded content and strategic guidance from industry thought leaders and educators on how to successfully promote and sell products and services in the K-12 education market.
July 2, 2018, Denver, CO —Agile Education Marketing is excited to offer a rich source of information to sales and marketing professionals who want to develop their knowledge about the K-12 education market and discover proven strategies to connect with and engage educators. Building on the original SellingtoSchools.com, Agile has significantly grown and enhanced the site’s knowledge base. Access to all of the site’s market information, expert advice and strategic guidance will continue to be available at no charge.
“SellingToSchools.com has been an invaluable resource to so many organizations and people over the years,” said Verlan Stephens, Managing Partner and CIO of Agile Education Marketing. “Selling to Schools houses an amazing library of resources that we’re looking forward to expanding in order to continue to meet the information needs of both new and established businesses with products and services for schools. The acquisition of SellingToSchools.com is a natural extension of our commitment to providing education businesses with useful, timely information about the K-12 education market.”
Visitors to SellingToSchools.com will find in-depth articles on the latest market trends, marketing strategies and sales tactics. Experts and thought leaders from across the industry in sales, marketing and executive leadership contribute their insights to help organizations improve the effectiveness of their outreach to educators from the district office to the classroom. Access to the content is completely free and setting up an account on the site enables users to create a profile and tailor content notifications to their specific interests.
Glen McCandless began publishing Selling To Schools in 1995 as a print newsletter that he mailed to a few hundred education-company executives each month. Today, thousands of education market professionals visit SellingToSchools.com whenever they have questions about selling or marketing to the K-12 educators, are looking for new ideas, or searching for tactics and strategies proven to engage educators. Glen shared, “I have consulted with, and have enjoyed coaching and mentoring people who are new to the education industry or who want to expand their businesses. I love sharing what I’ve learned during my 25-year career so others can benefit from my experiences. SellingToSchools.com has been a way for me to connect with a wider audience and make an even greater impact on the education market, educators and ultimately students. While this is the end of an era for me, I know it is a fantastic new beginning for SellingToSchools.com.”
New articles and resources are posted regularly to SellingToSchools.com. Agile Education Marketing welcomes contributions to the site from anyone with K-12 education sales, marketing, product development, and business operations expertise that they’d like to share. Interested contributors may email firstname.lastname@example.org or visit SellingToSchools.com.
About Agile Education Marketing
Founded in 2009, Agile Education Marketing is an innovative education information firm that supports the marketing initiatives of businesses selling products and services to early childhood, K-12 and higher education institutions and personnel. The at-school and at-home contacts, information and insight, help education businesses develop and implement strategies that improve their sales and marketing initiatives. For more information about Agile, visit www.agile-ed.com.