Sometimes it's the little things that make the biggest impact. When it comes to product marketing, focusing on the details instead of the big picture can often be what closes the deal. Minimum marketable events (MME) are moments where you can showcase how you’re solving problems that educators experience everyday.
Watch this 30-minute webinar, speaker Rodger Johnson shares:
- What is a minimum marketable event.
- Why MME are important for keeping your customers engaged and attracting new ones.
- 3 tactical strategies for communicating and positioning your MME.
- A case study of how MME can grow your business