EXHIBIT DIAGNOSTICS

Insight • Actionable Information • Improved ROI

How much of your annual sales and marketing budget goes toward conferences and tradeshows? If you’re like most companies in the education business, a lot. With our new Exhibit Diagnostics service you can improve the quantity and quality of leads from your education exhibits.

Exhibit Diagnostics provides an Exhibit Report Card that is generated based on evaluation of your exhibit booth by educators attending major educational conferences. Educators rate everything from your signage and giveaways to their interactions with your sales staff. With this invaluable information you can dramatically improve the effectiveness of your exhibits.

Choose from three levels of service or create your own Exhibit Diagnostics package:

Exhibit Diagnostics Basic: $750

With our entry-level service, receive an Exhibit Report Card with a summary of scores and commentary from ten judges.

Exhibit Diagnostic Expert: $1,750

Add the opinion of a trade show and exhibit marketing expert to our Basic package. You'll receive an Exhibit Report Card, plus a comprehensive written report that tells you our expert spoke to at your booth and what we experienced when we visited. You’ll find out how your selling and marketing stacks up against proven standards for trade show and exhibit marketing. Plus, you'll have up to an hour phone consultation with us to discuss the results of your Diagnostic and our recommendations for improving your exhibit performance.

Exhibit Diagnostics Pro: $2,250

With our Pro package you can specify your judges’ profiles to match your target audience. Request specific grade levels, job titles or even geographic regions to customize your judging panel. We will select a team of ten judges based on your specifications, provide you with their ratings of your exhibit in an Exhibit Report Card, as well as the expert analysis and recommendations included in our Expert package.

Custom Diagnostics: Call for Fees

Customize a mystery shopper program to match your exact interests and needs. We offer a range of services designed to maximize your return on investment from your conference exhibits:

• Competitive Analysis
• Expanded Judging Team
• Pre and Post Show Promotional Analysis
• Pre and Post Show Promotional Services

For more information or to reserve Exhibit Diagnostics for your 2012 conferences, contact your Agile Account Executive.