E-MAIL MARKETING SERVICES
Targeted • Flexible • Robust
E-mail is a fast, personal way to connect with prospects and stay in touch with customers. Agile’s E-mail Marketing Services help you every step of the way from creating an effective message to analyzing your results.
For a complete list of e-mail counts by job title, visit our e-mail data card
Whether you need help with full message creation – copy, design or programming – or just need some new ideas on how to design your e-mail messages for maximum response, you can rely on the experience and expertise of Agile and our creative services partner, Underscore Creative.
For Agile’s E-mail Best Practices, read our white paper on the Hot Topics page.
Response increases with each “touch” you have with your target audience. Trigger messages are an easy way to increase your touches with customers and prospects. Set-up follow-up e-mail messages that will deploy based on response to your initial e-mail campaign. You can schedule messages to each of the following groups:
Opens – Everyone who opened the initial e-mail but did not click-through
Click-throughs – Everyone who click-through from the initial e-mail
Non-responders – Everyone who did not open the initial e-mail
For more information and fees for trigger messages, contact your Agile Account Executive.
The key to response in today’s consumer-driven market is providing contacts with just the information that interests them. Using Personalized URLs (pURLs) you can target landing page content to each and every individual in your list – with a single campaign. Additionally, Agile’s pURL service includes three automated trigger messages that will create ongoing dialogue and increase campaign response.
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Learn more about pURLs.
One of the great things about e-mail is how quickly you can see how your campaign performed. With Agile’s state-of-the-art online campaign tracking system, e-nalysis, you’ll have immediate access to campaign results such as:
- Delivered messages, bounces, opens, and click-throughs
- Response by 10 education-specific demographics including job title, Title 1 percent and district size
- Compare results of several campaigns in a single report
You can also download the names and phone numbers of everyone who responded to your message for no additional charge!
For a demo of e-nalysis, contact your Agile Account Executive.